The Brand and More
Comapnion App UX/UI
Bringing the Zoo to Life
My takeaways
By this point of the project I was already knee-deep into it, and knew I wanted to design an app that would serve the zoo visitors and also entertain and educate.
This was a fun challenge since my audience was both children and adults.
Tools used
Brainstorming and sketching with Procreate.
During the research and testing stage, I conducted surveys using Google Forms, general research with Chat GPT and had sent my prototype to several users for testing.
The app design along with the case study were done entirely in Figma,
In addition, Adobe Photoshop was used for the editing of assets and Adobe After Effects was used for the screen recording